Back in the 1950s, Malaysia Airline
System (MAS) and Singapore Airlines (SIA) were all part
of a happy family, belonging to a carrier called Silver
Kris. Since Singapore's separation from the federation,
and the split of the airline in 1972, the Siamese twins
have suffered different fates since. While Singapore Airlines
has gone on to become one of the world's best, and continues
making strategic strides in the international aviation market,
the Malaysian airline is inward-looking and mired in debt;
and the liabilities have just fallen from private hands
into the public's lap.
MAS was privatised in 1994 when Tajudin
Ramli, a former banker whose business mainstay had been
in telecommunications, acquired a 32% stake in the national
carrier from the Government, paying eight ringgit a share.
After the seeming privatisation, the airline's financial
position deteriorated, suffering four consecutive years
of losses from 1997. Earlier this year, in an effort to
turn the company around, the Government paid the same amount
it paid last time to buy the shares back from Tajudin. Since
MAS' share price has fallen significantly since the first
transaction, the Government's purchase price was at a premium
of twice the 3.6 ringgit market price at that time. The
airline is now effectively re-nationalised; investment house
ING-Barings estimates that the Government and its related
agencies, including the people's pension fund (Employees'
Provident Fund), own about 85% of the carrier.
What went wrong with the privatisation
of Malaysia's flag carrier? "During the 1980s, many national
assets were privatised in a non-transparent manner, without
an open bidding process," says Terence Gomez, a political
economist at the University of Malaya who has done research
on the privatisation program in Malaysia. The typical economic
rationale for privatisation is to improve efficiency by
injecting entrepreneurship into the enterprise or by allowing
for competition. In Malaysia's case, privatisation is just
"a means to an end", says Professor Gomez. The "end", which
is often left unsaid, is to create a class of Bumiputera
entrepreneurs to fulfil the wider objective of the New Economic
Policy, an affirmative-action program aimed at redistributing
wealth to ethnic Malays.
The manner in which the assets were sold to the Malay entrepreneurs
gave rise to further problems. "None of those who have bought
the government assets or have been awarded contracts are
not well-connected to the incumbent politicians. Hence,
the assets were handed over to a group of people who might
not be best qualified to run them. The recent bailouts of
these financially troubled companies further attests to
the pitfalls of such crony capitalism," says Gomez.
Financially distressed corporations
that have been rescued by the Government recently include
the Bakun dam operator Ekran, the national sewerage company
Indah Wata Konsortium (IWK), light-rail train operators
Putra and Star, the former investment arm of ruling party
UMNO Renong, and of course, Malaysia Airlines.
Tajudin Ramli is a protege of Tun Daim
Zainuddin, the then finance minister and erstwhile financial
adviser to Prime Minister Mahathir Mohamad. It is puzzling
why Tajudin, who owned the country's first mobile-phone
operator, Celcom, was picked to run the national carrier.
"Tajudin did not know what it takes to run an airline,"
says Sachi Thananthan, the editor-in-chief of the Kuala
Lumpur-based Asian Airlines & Aerospace magazine.
The lack of management expertise and
fiscal discipline spelled trouble for the national carrier.
First, Tajudin's couldn't-care-less attitude alienated employees
and led to high staff turnover and the departure of experienced
pilots. Second, the practice of nepotism meant that inexperienced
people were often hired or promoted to fill top positions,
according to sources familiar with the airline. This resulted
in deteriorating service, and MAS was clearly trailing rivals
such as Thai Airways and Singapore Airlines soon after Tajudin
took over.
The airline bore the brunt of the rise
in the fuel price when oil prices shot up to a 10-year high
of $US39.05 a barrel last year. Unlike Singapore Airlines,
Cathay Pacific and Qantas Airways, whose hedging policies
allowed them to lock in future fuel prices, Malaysia Airline's
operating costs ballooned. The company's net loss soared
to 1.33 billion ringgit ($US342 million) in 2000 from 258.6
million ringgit the previous year.
MAS does not belong to any international
alliances, such as Star Alliance and Oneworld. This affects
its passenger load because business travelers rely on those
alliances to earn frequent-flier points and to make seamless
connections around the world.
A problem with all privatised assets
in Malaysia is that the Government imposes certain obligations
on them that often run contrary to the profit-maximising
principle. "MAS began fulfilling its national integration
obligations by providing air links between Peninsular Malaysia,
Sabah and Sarawak in 1972. At the time, because Sabah and
Sarawak were far less developed than Peninsular Malaysia,
air was the most important means of transport to reach the
eastern part of Malaysia. Flying routes to the rural areas
and small towns that are not cost-efficient comes at a huge
expense to the airline's bottom line," says Asian Airlines
& Aerospace magazine's Thananthan. The airline has been
cross-subsidising its international and domestic routes
ever since. "Between 1991 and 1999, MAS incurred an accumulated
loss of 2.48 billion ringgit, of which 1.25 billion ringgit,
or 56%, was due to its domestic operations," says the magazine.
The Government recently gave MAS the
approval to raise its domestic airfares within Peninsular
Malaysia by 51%. Although this is expected to increase its
revenue by about 100 million ringgit annually, it is insufficient
to cover its losses from domestic operations. The bulk of
the losses come from the routes to East Malaysia, which
remain heavily subsidised. Despite the rise in fares, MAS'
domestic airfares of 49 Malaysian cents per kilometre remain
one of the region's lowest; compared to the Philippines'
52.5 cents, India's 71.8 cents, Indonesia's 95.6 cents,
and China's 51.3 cents.
Some of the national carrier's international
routes also don't make much economic sense. It is one of
the few airlines in the region to provide links to developing
countries such as Argentina and Brazil. These loss-making
routes are for foreign-relations purposes to foster South-South
integration, as encouraged by the Government, rather than
for any profiteering objective, says Thananthan.
The Government's takeover of the controlling
stake in the airline is unlikely to narrow the gap between
MAS and its southern sibling, SIA. Although the carriers
have fleets of a similar size, of about 100 aircraft, Singapore
Airlines' financial stature dwarves that of Malaysia Airline.
With a market capitalisation of $US8.1 billion, Singapore
Airlines is more than 15 times the size of MAS. While Malaysia
Airline is saddled with a long-term debt of 9.4 billion
ringgit and a debt-to-equity ratio as high as 2.9, Singapore
Airlines has an annual cashflow of more than $US1.1 billion.
SIA is also expanding its reach into foreign markets by
acquiring stakes in Virgin Atlantic and upping its control
of Air New Zealand.
The vastly different condition of SIA
compared with MAS implies that privatisation is not the
most crucial factor in a company's performance; Singapore
Airlines has managed to perform with flying colors despite
being majority owned by the Singapore Government.
"The way in which privatisation is executed
is critical, if the Government is to transfer assets to
the private sector," says Professor Gomez. "Privatised assets
should go to those best fit to manage them rather than those
with the best political connections."
In Malaysia's case, three of the top
10 companies listed on the Kuala Lumpur Stock Exchange:
namely Tenaga Nasional, Telekom Malaysia and Maybank; are
essentially state-owned enterprises.